Most social media apps do not allow children to join the platform unless they are children-only apps. Instagram is no exception, and according to current policy, it discourages children under the age of 13 from signing up for the app. However, this will change soon.
This new app in question seems to have been announced internally according to the documentation accessed by BuzzFeed News.. In this document, Instagram VP Vishal Shah talks about growing attention to young people, and the company wants to focus on a few things, including building a new platform for kids and making it a safe platform for them. Claims.
According to BuzzFeed, the project will be led by Pavni Diwanji, who was responsible for children’s products, such as former Google employee YouTube Kids and Instagram director Adam Mosseri. Moseri recently tweeted about the growing need for children to make new friends and provide a place to identify new hobbies and projects.
Instagram hasn’t officially confirmed development, but Facebook spokesman Joe Osborne said: Currently, there aren’t many options for parents, so we’re working on building additional products for parents-managed children, as we did with Messenger Kids. We seek to bring parent-managed experiences to Instagram to help children catch up with their friends and discover new hobbies and interests. “
Instagram is a hub for many interesting discussions and activities that help children broaden their horizons, but social media platforms are not considered safe for children. In the post-Covid-19 environment, kids are already enjoying excess screen time. Parents will be afraid that such apps will only increase the amount of time they spend online. In addition, Facebook is in control, so user data is always at risk of being used in future ads.