Lizzo about to start a business empire

Home*Cover Story*Entertainment

Lizzo about to start a business empire

Lizzo is looking to trademark her signature flute — a.k.a. “Sasha Flute” and possibly branch off into a lucrative business empire.

The trademark is for products ranging from clothes to cartoons and just about everything in between.

The global star recently filed a total of seven trademark applications for the instrument that cover a number of arenas, including:

Digital tokens such as NFTs and NFT marketplaces;

Virtual environments and digital accessories;

Animated TV programs and movies;

Toys, including action figures and “dolls in the shape of musical instruments”;

Clothing and accessories;

Physical and downloadable books.